{"product_id":"philocoffea-442-ethiopia-gedeb-gotiti-washed","title":"PHILOCOFFEA 273 ETHIOPIA Gotiti Washed","description":"\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003e〈Gotiti〉\u003c\/strong\u003e\u003cbr\u003eLocated in the eastern part of Ethiopia's famous coffee region, \u003cstrong\u003eYirgacheffe\u003c\/strong\u003e, is the \u003cstrong\u003eGedeo Zone\u003c\/strong\u003e, which is divided into six sub-districts, one of which is \u003cstrong\u003eGedeb District\u003c\/strong\u003e. This area is approximately 434 kilometers from the capital, \u003cstrong\u003eAddis Ababa\u003c\/strong\u003e. In the past, it took nearly eight hours by car to reach, but since the opening of the \"Ethiopia-Kenya Highway\" in 2016, the journey has been shortened to about three hours. Approximately a quarter of the land in this region is planted with coffee, making it one of the most suitable areas for coffee cultivation in Ethiopia.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eThe Gedeb District comprises sixteen sub-administrative areas, one of which is \u003cstrong\u003eGotiti\u003c\/strong\u003e.\u003cbr\u003eThe \u003cstrong\u003eGotiti washing station\u003c\/strong\u003e has been managed and operated by \u003cstrong\u003eRanger\u003c\/strong\u003e, a subsidiary of \u003cstrong\u003eBNT\u003c\/strong\u003e, since 2019, with a commitment to achieving higher quality Yirgacheffe coffee. The station employs skilled technicians with professional knowledge and experience, offering them fair compensation to maintain rigorous processing and drying procedures. During the drying period, special attention is paid to the removal of defective beans on \"African drying beds\" and training in slow drying to ensure stable quality and pure flavor.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003e〈About BNT Company〉\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eBNT\u003c\/strong\u003e is a renowned local coffee exporter in Ethiopia, specializing in high-quality Yirgacheffe coffee, and is well-known to many coffee shop owners in Japan and Hong Kong.\u003cbr\u003eThe company was co-founded by two individuals, Mr. \u003cstrong\u003eBille\u003c\/strong\u003e and Mr. \u003cstrong\u003eTeddy\u003c\/strong\u003e. Mr. Teddy, after gaining experience in coffee-related businesses at other companies, invited his university classmate, Mr. Bille (who was working in international development at the time), to co-found BNT.\u003cbr\u003eSince its inception, they have upheld the philosophy of \"\u003cstrong\u003ePAY FAIR, GET FINEST\u003c\/strong\u003e.\"\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eIn the early days, both quality and financial situations presented challenges. However, the two founders loved visiting customers, sharing coffee, and humbly listening to feedback, continuously improving their processes.\u003cbr\u003eToday, \u003cstrong\u003eBNT\u003c\/strong\u003e has exclusive contracts with 45 washing stations in Yirgacheffe, Sidamo, Guji, and other regions, while also owning several self-operated washing stations.\u003cbr\u003eThey implement a \"pre-harvest advance payment system\" to ensure farmers can confidently harvest ripe cherries. Through precise washing processes, slow drying, and in-house hulling and grading procedures, they produce clean, delicate, and distinctly flavored coffee.\u003cbr\u003eIn recent years, they have also added color sorters to reduce the proportion of defective beans and expanded their processing plant to increase capacity and efficiency. BNT continues to absorb market feedback and strive for quality improvement, demonstrating a proactive spirit.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eMany enthusiasts, when first encountering specialty coffee, are often captivated by Ethiopia.\u003cbr\u003eIn the World Barista Championship (WBC) and World Brewers Cup (WBrC), many competitors mention that meeting Ethiopian coffee \"changed their lives.\"\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eThis year's \u003cstrong\u003eGotiti\u003c\/strong\u003e is even brighter than last year, exhibiting richer citrus and floral characteristics.\u003cbr\u003eIt features a refreshing acidity, gentle sweetness, and a lingering finish.\u003cbr\u003eIt is lightly roasted, with a shortened roasting time to highlight the fresh citrus notes, and a slightly extended \"first crack\" period to bring out fruity acidity layers reminiscent of white peach and pineapple.\u003cbr\u003eUpon grinding, you can immediately detect the unique and splendid floral aroma characteristic of Ethiopia, which uplifts the spirits.\u003cbr\u003eAs the temperature cools, the flavor transitions to a sweet, brown sugar-like quality, maintaining delicate layers from hot to cold.\u003cbr\u003eIt can also be brewed slightly stronger and then mixed with hot milk to create a luxurious and naturally sweet \u003cstrong\u003eCafé au Lait\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eAs spring approaches, we invite you to savor this delightful \u003cstrong\u003eGotiti\u003c\/strong\u003e, allowing its floral and fruity notes to awaken your palate and senses.\u003c\/p\u003e","brand":"PHILOCOFFEA","offers":[{"title":"Default Title","offer_id":60266088693841,"sku":null,"price":260.0,"currency_code":"HKD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/7367\/2017\/files\/442.jpg?v=1788292480","url":"https:\/\/m3coffee.hk\/en\/products\/philocoffea-442-ethiopia-gedeb-gotiti-washed","provider":"M3 Coffee \u0026 Zakka","version":"1.0","type":"link"}