LIGHT UP COFFEE ARICHA MAGARISSA - ETHIOPIA (FLORAL)

LIGHT UP COFFEE buys and roasts unique, single-origin coffees that are carefully grown, harvested, and refined, and serves them in a way that will become part of your daily life. Conveying the richness of daily life through coffee, delicious coffee makes your day feel brighter.

LIGHT UP COFFEE treats single-origin coffee from each production area as agricultural products and promotes the unique coffee culture of each origin and producer. Bringing out the personality of each coffee bean vividly while having a pleasant balance that will make you want to drink again tomorrow. Their goal in sourcing and baking is to do both at the same time. Roasting is done intentionally so that the beans are transparent and the differences between each bean are clear, retaining their sweetness even after cooling.

Their roasting team purchases unique green beans from various green bean trading companies and roasts them using Probat UG22.Masu at their roastery in Mitaka. Roasted coffee is cupped every week to check its quality and continue to update roasting methods. They share information such as roasting intentions with everyone in the weekly report, coordinate the "taste" of each store every month, and the entire team pursues quality and strives to provide customers with the most delicious coffee.